Article View

Technical Analysis and Development of Single Bamboo Floating from the Perspective of Education and Psychology

Evaluation method of operational effectiveness of sporting goods enterprises from the perspective of health informatics

Genghua Lei , Long Zhang

Abstrct

The existing evaluation methods for the operational effectiveness of sporting goods enterprises do not consider the information synergy among the indexes when determining the index weight, which has a certain impact on the fitting degree of the evaluation results. This paper proposes an evaluation method for the operational effectiveness of sporting goods enterprises from the perspective of health informatics. From the four aspects of repayment ability, operation ability, profitability, and growth ability of sporting goods enterprises, this paper selects indicators to establish a rating index system. The algorithm of evaluation index information association strength is designed, and the dynamic association subgroup density and collaborative structure entropy of the index system are calculated to obtain the Information Collaborative association strength of different indexes. According to the information entropy of collaborative structure, the index weight is determined, and the evaluation model of operation effectiveness is established. The experimental results show that the proposed evaluation method is superior to the existing evaluation methods in three parameters: GFI, PGFI and NFI, which shows that the design method has a good degree of fit and can provide reference for the business evaluation of sporting goods enterprises.

Keywords: health informatics perspective; sports goods enterprises; operational effectiveness; evaluation,.

María Dolores Molina Poveda, Eduardo Galak

Abstrct

The advent of cinema brought with it its use as a propaganda device with which to transmit ideals and doctrines. As a result, newsreels and cinema documentaries were born with the aim of showing the «most relevant» news of the country and abroad, the former with a shorter duration. In this study, the Spanish NO-DO and «Sucesos Argentinos» are used as primary sources to interpret the images and imaginaries that were projected between 1943 and 1955 on female physical culture. The intention is to understand the official discourse of both political regimes on what Argentinean and Spanish society should be like, especially by questioning those meanings about women. In total, 69 issues of NO-DO and 14 editions of «Sucesos Argentinos» have been found which aim to show female physical culture in this period. The female physical culture shown in both newsreels was aimed at strengthening women’s bodies so that they could carry out their «natural functions» (mother, wife, housewife), as well as highlighting their «inferiority» in relation to men through lower impact activities and the homogenization of bodies through clothing, and the performance of the same exercises in synchrony. And all this in countries with different regimes, but which, in the end, coincided.

Keywords:
female physical culture, NO-DO, Sucesos Argentinos, propaganda, audio-visual images

Interested in submitting to this journal?

The RPD much appreciates respect for deontological and ethical standards, and recommends authors that wish to submit manuscripts to carefully observe the RPD’s publication standards.

Get In Touch

Editor

Webmaster

© Revista de Psicología del Deporte.